Calling all coaches, consultants, professional service providers, sole practitioners,
small business owners, and entrepreneurs….
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Worn out by wearing too many hats and juggling too many roles?
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Can’t find the time to do the things you know you must do to succeed?
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Cringe at the thought of marketing yourself?
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Wondering where to begin?
Business Success Can Be Yours! Read On….
Dear Friend,
There’s a reason you went into business for yourself. And the reason is this – you’ve
got what it takes. In your heart you know this. You know you have the ability to succeed.
At the same time, you often feel torn among all the demands on your time. Chances are,
you’re well aware of all you need to do in order for your business to succeed, and you’re
trying to cover all the bases. And it’s frustrating when you can’t seem to get to some of
the chores that have to be done, or even to the bright ideas you would love to try out.
You went into business for yourself to do what you love, and a lot of the required
tasks don’t fit that picture. Sure, there are aspects of the business you love. And then
there are parts that seem like pure drudgery. And maybe even some tasks that are
terrifying.
Even if you feel you’re doing pretty well over all, there are some tasks you have
trouble starting — and some you have trouble finishing. And you know that these are often
the very activities that could make the big difference to your bottom line. Because let’s
face it, not all tasks create equal results.
Oh, you’ve tried. We’ll bet that you’ve made some serious efforts to tackle the side of
the business that’s hard or tedious or unappealing — whether that’s marketing, or setting
up client management systems, or financial planning and analysis. Probably you’ve bought
some training or some tools that were supposed to make it easier. Your shelves very likely
contain books and magazines that were meant to inspire and instruct you. But at the end of
the day, you find you still have not made any headway on that big, ugly task or on that
bold, exciting new venture.
What if we were to tell you that you don’t have to struggle with this anymore? That you
can stop beating yourself up and start doing what you know you need to do — with much more
ease and much less stress? That the success you dream of is well within your reach?
Take the first step. Register now for a dramatically different teleclass that will
change the way you understand your business and how you conduct your business. And you’re
going to love the difference.
The fact of the matter is you don’t have to be Superman, or Superwoman, to be very
successful in your chosen business. You don’t have to be good at everything. And, contrary
to what you may have read, you don’t have to be able to hire people to do those things you
haven’t got time or energy or enthusiasm or skill to do yourself.
Yes, you read that right. You don’t have to be good at everything. You don’t have to
fix everything. You don’t have to get to everything. Since not all tasks have equal impact, changes
in only a few areas make the difference between “so-so” and “stellar.”
And here’s the best news. Your business will thrive when it leverages and capitalizes
on your unique strengths and gifts. The skills that come naturally to you, the aspects of
the work that attract and fulfill you — those are the strengths that will take your
business to a higher level.
So what you need is not more time, more money, more employees, or more knowledge. The
secret of every successful business is just this: a clear, right focus.
You’ve known all along you’ve got what it takes. Now there’s a way to define exactly
what it is about you that can bring the bottom-line benefits you want. Now there’s a way
to determine the high-impact tasks and to convert the endless “To Do” list to an easily
“Done” list. Now there’s a way to create the focus and energy that will speed your
success.
It’s called Hats for Small Business Success. Why Hats? Because putting on hats
is a
good way to describe the kind of flexible switching of perspectives that is essential for
any sole practitioner or entrepreneur.
Make no mistake. Your ability to wear a variety of hats — to make decisions and act
from different points of view — is one of your greatest assets in business. Hats for Small
Business Success will help you hone and focus this ability.
We could call Hats for Small Business Success a workshop, but it’s not.
It’s a playshop
where you will discover which hats suit you and your business. You’ll put the power of
play to work in your business and get the results you really want. You’ll use perspectives
suggested by particular hats to focus and align your business for strong momentum and
growth.
And you can get all the benefits without leaving your home or office. You’ll join a
small group of other business people for weekly classes over the phone. Between classes
you’ll have enjoyable fieldwork to jump start your new level of business success.
And you’ll find the course as affordable as it is enjoyable and useful. For a limited
time only, the eight-week Hats for Small Business Success playshop is only $149.95. That’s right, you’ll get a $400 value for just $149.95,
if you act now.
Just think, within a few weeks you could be on your way to eliminating the stubborn
obstacles that have been limiting your success and your profits. You could be actually
doing the things that make the big difference — instead of putting them off or trying to ignore them, or reading more about what you should be doing. You could be experiencing
again the energy and excitement that first made you want to have your own business. You
could be turning those dreams into reality.
Sound too good to be true? Let us assure you that this approach has worked and produced
solid results for many small business owners. Metaphorically trying on hats is fun, yet
this playful approach is based on sound research as ill as practical experience.
One of the time-tested and proven principles that our playshop is based on
is one
you’ve probably already heard of: the Pareto principle. That’s the finding that in many,
many kinds of endeavors, 20% of the work produces 80% of the results. In school settings,
80% of a teacher’s time is taken by 20% of the students. In cities, 80% of the traffic
travels over 20% of the roads. in business, 80% of profits are typically generated from
20% of the customer base.
In just about area of life, the 80/20 ratio holds. For example, 80% of the outfits
we wear come from just 20% of all the stuff we have in our drawers and clothes closets. You
can probably think of many examples like this in your own work life and personal life. Not
everything you own is really pulling its weight! Not everything you are doing can be
justified in terms of the results produced.
That’s why we can say that not all tasks have equal impact. There are always lots of
things you could do to improve various aspects of your business — from color-coding your
files to upgrading your software to sending regular marketing communications to prospects
and past clients. But not all those improvements will have a positive effect on the bottom
line.
Reserve your place in the next Hats for Small Business Success teleclass now, and
you’re on your way to focusing on the few activities and tasks that will really make a
difference to your success.
And there’s no risk. if you participate in all eight hour-long classes of
Hats for Small Business Success, we guarantee that you will get moving on your business goals. The
techniques you will learn and practice are guaranteed to help you focus and move forward.
We’re not talking about piling up more knowledge here. We are fully confident that you’ve
read enough, studied enough, attended enough conferences. You won’t be getting any reading
lists as part of Hats for Small Business Success. What books have to tell you about
business are things you already know.
We’ve all been told that knowledge is power. Maybe so. But when you’re in the midst of
running a business, you realize that knowledge is not enough power.
Action is power. Hats for Small Business Success will help you identify and take
exactly those actions that releasing the flow of energy and creating the momentum to carry
your business forward.
Commit now to take focused action to grow and improve your business. Sign up for
Hats
for Small Business Success today: Tuesday nights from 8-9 pm (ET) or Thursday mornings
from 11-12 (ET).
The telephone number and playshop materials will be emailed two weeks prior to the start
of the start of the session. What are you waiting for?
Do it now. Registering for Hats for Small Business Success
is the first of several
small and simple steps that will put your business growth on the fast track. You’ve read,
you’ve thought, you’ve worried, you’ve wondered. Now discover the magic of action. The
right action. The impactful action. The focused action that will lead straight to the
results you’re looking for.
Sincerely,

Laura Lind-Blum

Christie Latona
P.S. Nobody does it like you! The action plan you’ll create in Hats for Small Business
Success will be unique to you and your business. We’ll help you hone in on your best and
most effective actions for growing your business.
register now >>
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